Remapping Offer on Show
Cereals 2026 provides an ideal platform for Avon Tuning HD (ATHD), and automotive division Avon Tuning, to further highlight the performance benefits and potential fuel savings of remapping agricultural machinery, cars, trucks and vans.
The large stand at Cereals will feature Avon Tuning HD’s remapped New Holland T5 tractor, which is used for training new and existing agents on remapping agricultural machinery, along with a selection of vehicles remapped by the automotive team. These include a modified BMW M3, along with some of the latest generation of Land Rovers – Defender, Discovery and Range Rover – that can now be remapped by the Avon Tuning engineers.
Gareth Jones, director of both divisions, says the show represents a chance for the companies full skill set to be shown. “The ECUs on the latest generation Land Rover models have just been cracked so we’re carrying out extensive research anddeveloping maps on these vehicles as we speak. These models are popular in the agricultural world and spend a lot of time towing trailers. If we can apply a new map to these vehicles that provides greater performance and efficiency when towing, then this will be of great benefit to farmers and growers.”
ATHD’s agricultural agent network now exceeds 175, with more dealers and engineers offering the remapping and diagnosticservice to their customers. Cereals 2026 will promote opportunities for new agents to join the network, with the option to demonstrate how some of the software works.
“This is our second year at Cereals and the new venue is the perfect opportunity for us to show our entire service. We’ve also sponsored every lanyard at the show and our stand position on the main avenue puts us in prime position to talk to farmers and growers about increasing machine efficiency through professional remapping.”
Avon Tuning HD and Avon Tuning will be on stand 613.
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