Royal Cornwall Show is the stage for dealers rebrand
- Vincent Tractor and Plant has rebranded to Vincents at the The Royal Cornwall Show
This rebranding to “Vincents” marks a significant milestone. Adopting a less product-specific brand name reflects the broad range of machinery we supply, including top brands such as Kubota, Kverneland, Ktwo, Trimax, Baroness, Grillo and Nugent Trailers. Our offerings encompass agricultural, construction, and groundcare machinery and equipment, perfectly aligning with how most of our customers and suppliers already refer to us. This change goes beyond a new name and logo; it’s about better representing our diverse customer base, particularly in the groundcare and specialist turf sectors.
The rebranding journey has taken over 18 months and involved a complete redesign of our logo. This new design honours our rich history since 1966 while looking forward to an exciting future, appealing to a wider audience. We believe our new identity as “VINCENTS” will resonate well with our community and reflect the essence of our business.
“We were excited to share our new brand with everyone at The Royal Cornwall Show,” said Nick Vincent, Director of Vincents. “Visitors to our stand appreciated the fresh look and feel of Vincents and agreed that it truly represents who we are and what we stand for.”
We ask for your patience as we implement these changes across the company. While it will take some time to complete the transition, we are committed to rolling out the new brand as quickly as possible.
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